Teamstudio Export Explainer Video

Design & Production: Charlotte Cheshire

Teamstudio Export is a software product that quickly and easily archives Lotus Notes databases to PDF, HTML and XML formats.

I worked with the Teamstudio marketing team to create an explainer video, from storyboard and script to final production. The main challenge was explaining a complex concept of data archival and export through visuals, in a way that anyone could understand.

After the video launched on LinkedIn, the Teamstudio Export webpage experienced a 57% increase in traffic, a 129% increase in LinkedIn engagement, 527 product downloads in first three months, and cohesive branding on homepage.

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